The Issue

New York’s Attorney General, Letitia James, has ordered the Super 4 Seasons car wash in Spring Valley to cease its so-called “Passover special,” which deceitfully targeted Jewish customers, especially Orthodox Jews, with inflated pricing. This remedial action was bound by the potential fine of $75,000 the business faces if it fails to comply.

Why It Matters

This incident underscores Israel’s ongoing global battle against religious discrimination and antisemitism. It highlights the commitment and vigilance by authorities to protect the Jewish community from unfair practices and ensure equitable treatment for individuals of all faiths.

The Backstory

The unfair pricing surfaced during Letitia James’ inquiry into allegations that Super 4 Seasons was singling out visibly Orthodox Jewish clients by charging them $169.99 for services normally priced at $47. Such actions, under the guise of a “Passover special,” mask overt profiteering behavior targeted at Jews preparing for the significant holiday observance.

The Investigation

Evidence unveiled through an undercover operation revealed that investigators dressed in Orthodox Jewish attire received different service terms compared to non-Jewish customers. This faux-special started since at least 2018, making $35,000 illicitly in recent years from this deceit.

The Way Forward

James emphasizes, “Targeting Jewish New Yorkers with deceptive pricing around Passover is a clear act of religious discrimination.” She pledges thorough accountability for businesses when they exploit families’ religious practices. Through alerting New Yorkers to potential scams during key periods such as Passover, the office fortifies community vigilance against discriminatory practices toward Jewish patrons and beyond.

This story was first published on jpost.com.