Khloé’s Daughter True Signed as Face of Zip N’ Bear Pajamas in Branding Contract

What It’s About

Khloé Kardashian’s 6-year-old daughter, True, has signed a contract to be the face of Zip N’ Bear pajamas. The decision has sparked criticism, with some accusing the family of exploiting young children for financial gain.

Why It Matters

This incident has ignited a broader conversation about child involvement in commercial activities and the ethical implications. While Khloé and Kim Kardashian are no strangers to leveraging their family’s image for brand deals, the inclusion of young children in these ventures has prompted societal concerns over the appropriateness and fairness of such actions.

Between the Lines

The Kardashian-Jenner family is known for their prolific use of social media to promote various products, often involving their younger generation members. This approach aims to capitalize on their extensive reach to maintain and grow their brand influence. However, this strategy has led to growing sourness from fans and critics who feel that exploiting the image of young children crosses an ethical line.

Context

Previously, Khloé faced accusations by OK! Magazine for allegedly editing photos of her children on social media, adding another layer to the ongoing debate about the family’s media practices.

The Bottom Line

This recent development serves as yet another point of contention surrounding the ethical considerations of involving children in celebrity family’s branding efforts, raising important questions about child exploitation and commercial gain.

This story was first published on ynetnews.com.