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    Israel Grapples with Hamas’s Psychological Warfare Amid Hostage Crisis

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    What’s happening

    Israelis experienced a tumultuous weekend as they witnessed the release of hostages by Hamas, following a ceasefire agreement. The mix of anxiety and joy was overshadowed by Hamas’s strategic psychological warfare, which has been a significant component of the conflict since its outbreak nearly two months ago.

    Why it matters

    Hamas’s adept use of psychological tactics has highlighted Israel’s vulnerability in this non-traditional battlefield. With the release of hostages being manipulated to serve Hamas’s agenda, the emotional toll on Israeli society is significant. Hamas’s actions aim to weaken Israeli resolve and influence public opinion both domestically and internationally.

    The October 7 Massacre

    The conflict escalated dramatically on October 7 when hundreds of terrorists, primarily from Hamas, launched a surprise attack on Israel, resulting in approximately 1,200 deaths and the abduction of 240 individuals. This event has not only caused physical devastation but also psychological trauma, as images and videos of the attacks were disseminated online, spreading fear and uncertainty.

    Psychological Warfare Tactics

    Hamas’s psychological operations have included the strategic release of videos and statements involving hostages to manipulate public sentiment and government response. Israeli media has refrained from broadcasting these disturbing materials, but their existence and the narratives they push are a testament to Hamas’s psychological campaign.

    The Role of Digital Warfare

    Experts highlight the unprecedented level of online engagement in this conflict, with both sides utilizing digital platforms to disseminate their messages. Hamas has attempted to leverage this to its advantage, lacking the conventional military strength that Israel possesses.

    Implications for Israel

    While Israel has promised to dismantle Hamas’s power, the presence of Israeli hostages in Gaza complicates potential military responses. The delicate situation requires Israel to balance the need for a strong defensive stance with the safety of its citizens in captivity.

    International Influence

    Dr. Ron Schleifer, a psychological warfare researcher, points out that while Israel may be less experienced in this arena, Hamas has received support from Qatar, which has also invested heavily in American academia to shape perceptions of the Arab world.

    Looking Ahead

    The ceasefire is set to continue, with more hostage releases expected. However, the psychological warfare is far from over, and its ongoing impact will likely shape the conflict’s trajectory and Israel’s response strategies.

    The Bigger Picture

    As Israel navigates the challenges posed by Hamas’s psychological tactics, the broader implications for warfare in the digital age become clear. The struggle for hearts and minds is increasingly fought online, where the power to influence is vast and the potential for manipulation is high.

    This story was first published on jpost.com.

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