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    Shaping Views: Reforming Israel’s Image in Arab Worlds

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    What’s new:

    In an impassioned opinion piece, the message is clear: Presenting Israel’s narrative in a way that resonates emotionally with Arab and Muslim audiences could pivot the prevalent anti-Israel sentiment and foster mutual understanding.

    Why it matters:

    The handling of information by some Arab states post-peace agreements has resulted in a filtered approach to presenting Israel’s story, leaving gaps in the awareness of regional citizens about what has transpired, including the recent infiltration by Hamas terrorists with consequential losses and hostage situations.

    Backdrop:

    While military action is crucial for safety and clearing of terrorists from Gaza, the equally significant battle concerns the sharing of Isreal’s narrative to counter prevailing misconceptions and ensure the region and the world understand Israel’s position and challenges.

    The challenge:

    To alter the established anti-Israeli narrative exposures in the Arab and Muslim worlds, which affects not only international perspectives but also the global response to the conflict in these communities around the world including Europe, America, Australia, and Canada.

    The strategy:

    Campaigning for a global knowledge revolution aims to leverage emotional resonance and challenging “haram” acts often forbidden in Arab culture to connect on shared values and illuminate misdeeds incomprehensible to both sides.

    The case:

    Recognition of the universal taboo against sexual violence uncovers a crucial hook for Israel to share harrowing truths of crimes against humanity that unite followers of Islam in denouncing extremist actions not aligned with their religious ethos.

    The push:

    The United States and others exerting diplomatic influence to encourage Arab governments to unfilter the media coverage could facilitate this dissemination of the untold Israeli experiences, including the October 7 atrocities.

    Call to action:

    An appeal is launched to support an expansive information campaign targeted at younger generations globally, as well as Arabs and Muslims, with the use of cutting-edge technology to amplify Israel’s narrative appropriately and counter systemic incitement.

    The wider impact:

    Beyond reforming views towards Israel, such a movement serves the moderate Arab states themselves, aligning the more peaceful governments directly with opposition to fundamentalism and international support.

    The bottom line:

    It is affirmed that efforts striving for narrative reform and understanding bear not only feasibility but also the merit of respect that shall be reciprocated in turn, suggesting a fundamental reshaping of diplomacy and public discourse.

    This story was first published on jpost.com.

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